发布时间:2020-08-03 16:33发布于广告门招聘
Senior Commercial Manager 资深品牌商务经理
职位描述
工作职责
· 作为团队主管,负责多个公司代理品牌的新媒体电商生意成长
· 作为负责人与品牌方沟通交流,管理官方的资料和内容资源
· 制定品牌传播策略和计划、带领团队策划传播战役
· 微信官方旗舰店的店铺运营以及微信公众号的内容运营
· 关于双十一、618、各大促销时节的促销策略和推广
· 管理各大社交平台的红人合作种草和长期流量运营
· 管理和分析用户数据,使用CRM手段提升用户留存和复购
· 管理微信第三方公众号、创新社交电商平台等等渠道铺货和销售
KEY RESPONSIBILITY
· Being the key person to drive Vitabrid brand’s growth in China market
· Lead the team and integrate internal resources to accomplish the following:
· Being the key person to communication with Korean brand owner and manage official brand material and information
· Lead brand communication strategy, plan and campaigns
· Wechat official store operation and account content operation
· Manage promotion plan, tactics and operation e.g. Double 11, 618
· Manage social media content seeding, KOL and drive traffic
· Manage user data, use CRM tools to maintain users and drive repeat purchase
· Manage product distribution in third party Wechat account channels and innovative social commerce platforms
资质要求
· 大学本科以上学历
· 6年以上品牌营销、社交营销、电商等相关经历
· 在美容美妆行业具备丰富的经验
· 对生意的敏感和成功的渴望
· 对新事物具有强敏感度,喜欢学习新东西
· 乐观积极的心态和对风险的容忍
· 需具备高合作协调能力和沟通能力
· 熟练使用PowerPoint、Excel等办公软件
· 自我学习能力和沟通能力
· 具备熟练的英文听说读写能力
QUALIFICATIONS
· University education and above
· At least 6 years’ experience in brand marketing, social marketing or e-commerce related areas
· Experience in beauty and skincare industry
· Business acumen and lust for success
· Follow new trends, keen learner, strong curiosity
· Optimistic, upbeat, and tolerance of risk
· Strong team work, collaboration and communication skills
· Proficiency in office tools e.g. PowerPoint, Excel
· Proficiency in English communications
简历请发送至:hr@inspiredigi.com,投递时请注明:地区+职位+姓名+来源广告门。
公司介绍
We are iNSPIRE. The agency partner for brand and business growth.
We create impact and long-lasting value for ambitious brands through inciting resonance between business, human and culture. We make it happen with convergence of media, creative, content and commerce.
我们是蕴世iNSPIRE,品牌和生意成长的营销伙伴。
我们全面整合媒体、创意、内容和电子商务,在品牌、文化和人性之间激发共鸣,为雄心勃勃的企业创造商业影响力和长期价值。
A REAL ONE-STOP SOLUTION THROUGH CONVERGENCE OF STRATEGY, CREATIVE, MEDIA, CONTENT, DATA AND EXPERIENCE.
一站式的营销整合:策略、创意、媒体、内容、数据和体验
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