资深客户经理 Senior Account Manager
Business Planning – developing an annual strategy for each account (up-dated quarterly)
Accurate revenue/profit forecasting on client business on a monthly, on-going basis
Managing the financial performance and profitability of client business
Establishing excellent working relationships with senior client contacts, e.g. Marketing Directors
Negotiating annual service levels and rates
Maintaining an overview of all projects to ensure that both client needs and agency standards are achieved; that work is in line with strategy; that legal requirements are met; that all operational aspects run smoothly; that work is completed on time and to budget; and that financial targets are hit or exceeded
Setting the standards and developing the strategy against which the above will be judged
Pro-actively developing business to secure further projects from, and therefore financial development of, existing accounts
Securing completely new business – pitch work & RFP’s
Maintaining a thorough understanding of clients, their businesses and the marketplaces in which they operate
Managing solution brainstorms and development planning with client and internal teams
Preparing and presenting proposals
Obtaining agreement/closure to outstanding proposals
Maintaining a thorough understanding of POSSIBLE’s service offering, for example, the Engagement Management Team is expected to be able to discuss and sell all POSSIBLE Services and products
Overseeing budget control, quoting and invoicing
Being a complete advocate and ambassador for the company culture and structure
Credibly challenging assumptions and thinking to ensure best possible consultancy
Developing alternative and lateral solutions to briefs/issues.
5 years' above experience as a local/regional account lead
Strong business acumen and strategic thinking
Ability to lead multi-disciplined teams across geographical locations
Demonstrated ability to manage senior stakeholders and teams across regions
Fast learner and can adapt to changing situations
Responsible and proactive in engagements with clients and teams
Interone is an international advertising agency (BBDO Worldwide Group) developing highly creative communication solutions for the Chinese market.
Through-the-line (ATL, BTL, Internet, Mobile, CRM etc.) service portfolio of Interone includes:
Integrated brand and product communication strategy and creative concepts;
Cross-media and multi-channel creative services;
Integrated marketing communication consultancy;
Digital business solution strategy and execution.
Interone stands for creative communication on an international level for local and international brands in China, our current clients include BMW, Rolls-Royce, AIIB, Michelin, Bosch etc.