发布时间:2023-03-10 10:58发布于广告门招聘
Auto组SAE-C(豪华汽车)
职位描述
• Manage diverse accounts/projects mainly in premium auto industries on a day-to-day basis. Be responsible for all-round communications incl. proactive brand communications and reactive issue management.
• Contribute to strategic planning of communication concepts and initiatives in terms of corporate reputation and brand image.
• Ensure quality bilingual messaging, content/paperwork development such as proposal, press release, executive speech, briefing book, social copy, intelligence report, etc.
• Maintain smooth communications with media/KOLs in terms of media cooperation/events.
• Cultivate and build new and existing relationships with clients in order to identify and support new business development.
1. 作为该业务线主要负责人,独立lead业务线的日常公关传播工作;
2. 负责客户企业传播和品牌形象方面的传播策略制定与执行;
3. 对日常企业传播中的内容产出负责,包括但不限于新闻稿、传播方案、演讲稿、简报、社交媒体文案等;
4. 媒体、KOL等关系的日常维护和拓展;
5. 与team leader一起,参与new biz,拓展新的客户。
【任职要求】
• At least 3-4 years’ experience in corporate communications – in an agency and/or auto industry.
• Deep knowledge and experience in automotive and/or stakeholder industry and market.
• Strong content (copywriting) development capability with content strategic planning sense and skill.
• Great communication skill (client/media/vendor/internal communications) and presentation skill.
• Practical experience in leading/managing projects to ensure quality delivery independently with minimum supervision.
• Language skill: native Chinese, good command of English.
1. 3-4年corporate相关的工作经验,global agency优先考虑,有汽车客户服务经验者优先考虑;
2. 熟知汽车领域相关知识,对服务汽车客户有浓厚兴趣,汽车行业上下游从业经验优先考虑;
3. 擅长中英双语的内容撰写,具备较强的策略规划能力;
4. 具有较强的沟通表达能力以及客户管理能力;
5. 英文可作为工作语言(听说读写)。
简历请发送至:shirley.xu@rfcomms.com,投递时请注明:地区+职位+姓名+来源广告门。
公司介绍
罗德是全球性的整合传播咨询公司,1948年成立于美国纽约,在大中华区设有北京、上海、广州、深圳、香港五个办公室。目前,罗德传播集团旗下有罗德公关(Ruder Finn)、罗德奕远(RF Thunder)、罗德互动(RFI Studios)三大子公司。罗德汇聚海内外精英,致力于战略、创意、内容等领域,通过灵感启发、数据驱动、传播咨询和解决方案,为客户提供有意义、可衡量的商业成果,推动业务取得成功。我们在奢侈品、生活方式、医疗健康、汽车、旅游等领域树立了牢不可破的地位,屡获行业殊荣。
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